Is Wix Worth It?

Wix, which is an innovative website builder managed to hit the 1 million user mark in 2009, 10 million in 2011, and 50 million in 2014. This rise in assurance by brands and content creators showcases the gaining popularity of this exceptional CMS. Their visually impressive layouts are designed for small businesses, restaurants, online stores and artists such as musicians and photographers. They are optimized for mobile devices and can be spiced up with one of the numerous apps available from the Wix App Market.

Wix is a cloud-based service that allows you to design and build your own website or online store without needing to know how to code. You don’t need to worry about buying web hosting or installing software anywhere — the idea is that pretty much everything you need to build and run your site is provided ‘out of the box’, and happens online. In a way Wix is a ready-made product: the fundamental structure already exists and can’t be changed. You can, however, choose a theme and add photo galleries and other apps to offer a great customized experience.

The Wix experience is a great one, and it is certainly an experience that has been backed by many celebrities and companies. The whole user experience of wix comments has become easier and a real cinch. Consequently, embedding has become a very easy experience. Wix has worked hard to catch up to rivals WordPress and Weebly in the last couple of years. Today it boasts a wide range of SEO features that are practical and easy to use. With embedded comments  making the whole process seamless and intuitive, with a platform that is both beautiful and potent, you are assured of getting some serious engagement.

It would be fair to say that every website has different requirements. For some with Weebly there is just no perfect way to make a design look good on mobile devices. But for many working with the Wix editor was a breeze, offering handy tools such as photo filters and animated texts. But before getting ready to swipe your credit card, keep in mind that every website has different requirements. Although there are other builders with stronger advanced features, Wix is a neat fit for small businesses, blogs, and personal websites.

Is Wix Worth It?

Still for all, you need to consider how your content is going to be structured, what image sizes you upload, what page titles you will use, the header text for each page, the calls to action that appear in search engine results (SERPs) as well as conversion optimisation.  As well as that you need to ensure you have implemented some online tracking so you know how it’s performing, and set up essential Google tools to get insights from your website that may drive your marketing decisions. All in all, while this article is waxing lyrical about Wix, it certainly makes sense to analyse the entire CMS market before choosing a product that would be the perfect fit.